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These guys and their data teams ran queries of all kinds and pulled spreadsheet after spreadsheet of information to try and answer our strange questions.We also needed Ok Cupid to get permission from their users to enable us to publish those popular profile pics.We even scoured the top 400 most popular Ok Cupid profiles—the hottest people on the site in ten US cities—to see what their profile pics could tell the rest of us about attracting a date.We couldn’t have done any of this without the help of the data maestros at Match and Ok Cupid: Christian Rudder, cofounder and president of Ok Cupid, and Jim Talbott, director of consumer insights at We analyzed the 1,000 most popular words on both men and women’s profiles, tabulated the most popular movies and TV shows, and crunched stats on what people consider their best feature vs.what features their potential dates are attracted to.
Even better are the compliments they receive: " Yours was the most unique profile I have ever read! If we become friends, you just might have a friend for life. As a native Los Angeleno, I know this city like the back of my hand.If you’re a gay man, pose outdoors—48 percent of the profile pics of the most popular gay men on Ok Cupid were snapped outside. ) Selfies are acceptable for women (45 percent of top-ranking straight women used them, as did 4 percent of lesbians), but not so much for men.Enroll in a yoga class and learn to surf—they’re the most popular activities for men and women alike, so either desirable singles are super mellow or it’s aspirational, and everyone to be mellow.My pumpkin carriage arrives and whisks me away to Starbucks where you are waiting with a hot cup of Zen tea and a blueberry scone.After some sparkling conversation and witty banter, I dash off to the parking garage at the stroke of midnight leaving nothing but my slipper and warm memories behind.
I have a simple, foolproof process for writing profiles that starts with a casual interview, in person or on the phone.